Hatfield Group - Mission Statement

At Hatfield Group, we strive to be the best of the best. Creating an enduring business in the future means building the highest levels of customer satisfaction today - our business pulse has never been stronger.

We are Volkswagen South Africa’s premier dealer group and have achieved this title through impeccable sales and service delivery. Our brand philosophy eradicates the middle man and we continuously strive for service excellence, ensuring that we incessantly work towards maintaining one of the highest customer satisfaction indices in the country.

Offering benchmark service levels comes with great responsibility. That’s why we work so hard to uphold the four pillars of what makes Hatfield’s service the best in the industry:

• PEOPLE We see our customers as partners. An honest relationship and delivering service excellence are the foundations of this partnership. At Hatfield we aim to be a great place to work where people are inspired to be the best they can be.
• BRAND Everything we do at Hatfield should benefit our brand as a whole. This will ensure we’re always setting the benchmark rather than aspiring to be better. With a decade of innovative vehicles, tailor-made solutions and customer-service excellence, we not only meet our customers’ unique business demands, but consistently exceed them.
• ETHICS Service is at the heart of everything we do. We can only deliver high levels of service excellence when we do business from the heart. We love what we do - and we do it with the utmost integrity and respect.
• COMMUNITY Above all, Hatfield is part of a community, and we need to support our community’s growth and development in the same way we nurture our own business.